New Digital Signage Engages Guests at The Banff Centre
August 18, 2010
The newly opened Kinnear Centre for Creativity & Innovation (KCCI) at The Banff Centre in Alberta recently implemented the Xpresenter digital signage platform on 22 new digital screens to provide up-to-date event and room booking information to guests.
To keep guests informed about conferences, training and performances taking place in each room of the KCCI, a mixed-use facility that hosts various functions and performances, the Centre required an innovative solution to traditional, printed signage. The answer was a new digital signage network, provided by X20 Media, featuring 26-inch landscape digital screens outside each of its 19 conference rooms and 42-inch portrait digital displays at its three main entrances.
“Before our digital signage network, we were printing posters and signage to keep The Banff Centre guests informed as to what events are taking place,” says Debra Hornsby, Director of Communications at The Banff Centre. “Xpresenter provides us with a smarter way to present this information in a more engaging format for viewers. By allowing us to show dynamic content and manage updates with ease, the platform has truly streamlined our processes, reduced our operating expenses, and allowed us to communicate more effectively.”
Applied Electronics Limited, a Canadian provider of broadcast, post production, and presentation technology, supplied and installed the displays and worked closely with X20 to ensure timelines were met.
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